RBS Ends Sponsorship of Six Nations
The search is on for a new sponsor for the Six Nations but Ulster Bank will be staying a while longer in the domestic game in Ireland…
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Tag: Sponsorship
Ireland’s Greatest Ever Comeback?
The Irish U20 Rugby team pulled off one of the greatest ever comebacks in the sport yesterday and it was especially good timing for main sponsors PwC…
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Turn the Eiffel Tower Green, White and Gold
A social media monitoring campaign in France promises to shine a new light on the engagement of fans through Facebook, Twitter and Instagram…
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Setting the Scene – Euro 2016 Insider
With the Euro’s ready to kick off we have joined up with Livewire to bring you all the latest research into how brands are faring with the Irish public as a result of their sponsorship activations…
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Match Day Activation
In today’s fourth part of our look in detail at how Nissan activated its sponsorship of the UEFA Champions’ League, we look at how sponsors integrated themselves into the match day event at the San Siro and explore whether some of the tricks might find their way to Croke Park or the Aviva Stadium…
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