Making partnerships work across multiple properties is always a good idea and the GAA is benefitting from Sure’s partnership through this piece of video content shot earlier this month with Southampton FC in the Premier League.
Richie Hogan represented Hurling on a trip to the indoor training ground against a team of Premier League professionals led by Shane Long, no doubt reliving his past as a Tipperary minor player.
It’s already been viewed over 25,000 times on You Tube alone, showing the scale of what the Premier League delivers.
The lads went head to head in a series of skills and of course, there had to be a forfeit for the loser at the end…
GAA sponsors eir, AIB, Bord Gais Energy, Littlewoods Ireland, Electric Ireland and Bank of Ireland are all members of the Sport for Business Community. What could membership mean for your organisation?
