The Camogie Association has signed a three year agreement with the Make a Wish foundation nominating it as the governing body’s official charity partner.
Camogie at national, regional and club level will promote, support and fundraise for the charity which works towards making dreams come true for children who are terminally ill.
The Charity has been operating in Ireland for 20 years and has existing strong connections to sport through Johnny Sexton, Padraig Harrington, Ken Doherty and Keith Earls acting as ambassadors.
It is also well connected through Irish business, with Kevin Keegan, the HR Director of Greencore as opposed to the former England football manager, serving as Chairman.
“We are delighted to have been chosen as the Camogie Association Charity Partner for the next three years,” said Make a Wish CEO Susan O’Dwyer.  “We look forward to working with the Association and developing exciting fundraising events and activities which will help us to continue to grant wishes for children living with life-threatening medical conditions.”
The massive voluntary contribution which sport calls upon makes it an attractive partner for charities looking to expand the areas in which they can raise funds and awareness.
At club level there is lways a potential conflict with the need for local fundraising, but the addition of a charity element to any campaign serves to broaden its appeal.
It will be interesting to see what develops with Camogie which is strong at the juvenile level and will likely produce a supportive audience among players and parents for projects that will connect at a very emotional level.
The Wexford Senior team who were crowned All Ireland Champions for the third time in a row last Sunday have already agreed to play a challenge match with proceeds going to the charity.
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