Today is the last opportunity for Sport for Business members to participate in, and learn from, the fourth wave of the Onside Sports Industry Monitor in Collaboration with Sport for Business.

Over the first three waves, we were able to build a picture of how we felt about the impact of Covid and our confidence on the bouncing back of our corner of society.

That picture was a key element in how many members of the Sport for Business community were able to judge their own thoughts against the anonymised benchmark of their peers.

We have heard of many occasions where the insight gained was able to shape and at times change the way that brands and sporting bodies were positioning themselves.

It has been said that Covid put us in a position where there was no playbook on how to recover. This research helped to fix that and will do so again now as we look to emerge from the first quarter of 2021 we imagined would have been easier but is still beginning to show pinpoints of optimism.

The survey is available exclusively to full members of the Sport for Business community and the full findings will be made available to all those who complete the survey.

If you are not a member of the Sport for Business community yet, you can become part of our community straight away right here.

If you are and you want to participate in the survey, please let us know by entering your email below and we will get you the link straight away.


Sport for Business Partners