We are live this morning for The Sporting Year Ahead, one of the keynote events of the Sport for Business Year, with a full house and a fantastic lineup of speakers at the RDS in Dublin.

Vera Pauw, the manager of the Republic of Ireland Women’s National Team will be joining us for a keynote one-to-one interview on stage with Rob Hartnett.

It has been an incredible year for the Dutch manager as she has captured the hearts of the Irish sporting public and delivered our first trip to a Women’s World Cup Finals. She is a fascinating individual and we will do our best to bring her story to life as we preview the biggest sporting events of the year and more.

Larry McCarthy, the President of the GAA, will be another of our key speakers. Elected to the position in 2020 he moved back from New York in the throes of Covid and has overseen the bounce back of the Association from the world of lockdowns, the launch of the Tailteann Cup, and the publication of a new Strategic Plan.

Our third Keynote interview will be with Padraig Power, Chief Commercial Officer at the IRFU who will talk about the Guinness and TikTok Six Nations Campaigns and the build-up to the Rugby World Cup in France in September.

We will share a deep dive into aspects of the Teneo Sport and Sponsorship Index that will make us all a little smarter about the ways in which sport and sports marketing can score real impact in the wider general public.

Our popular knowledge bursts will return as well bringing us up to speed on major events that will capture the attention in the next 12 months.

If you cannot make it to join us, try and tune in for social media commentary which those in the room will be sharing at #SFBSportingYearAhead.

Here are the line up of speakers and the organisations who will be with us for this very special occasion.

 

0900: Registration and Networking

 

09:45: Welcome to The Sporting Year Ahead

 

09:50: Knowledge Burst on the Aer Lingus College Football Classic 2023

 

 

1000: Our first keynote interview of the morning with Republic of Ireland Women’s National Team Manager Vera Pauw 

 

 

1035: Knowledge Burst on the Dublin Racing Festival at Leopardstown

 

 

1040: Sports Sponsorship Deep Dive on Research with Teneo

 

 

1105: Knowledge Burst on the Special Olympics World Games in Berlin

 

 

1110: Coffee Break and opportunity to mingle

 

1135: Knowledge Burst on the U23 Swimming European Championships at the Sport Ireland Campus

 

 

1145: Our Second Keynote Interview of the morning with Padraig Power, Chief Commercial Officer of the IRFU

 

 

1215: Our Final Knowledge Burst of the morning on Team Ireland at the European Games in Krakow

 

 

1225: Our Final Keynote Interview of the event with GAA President Larry McCarthy

 

 

1255: Networking Opportunity

1330: Ends

All tickets for The Sporting Year Ahead have now been sold .