We were joined this morning by Alson Curtis of Today FM to chat about her taking up Ladies Gaelic Football with St Vincents and being part of the new Sports Direct sponsorship deal which will see the brand support the initiative for an initial three years.
So what is a Canadian woman who has never played before doing, taking it up as a sport, and why it is likely to be so important a new part of her life…
Is it time to take your place alongside the 250+ members of the Sport for Business network of sporting and business organisations working together across a number of key areas in the commercial world of Irish Sport?
Download our latest membership brochure here.
Sport for Business Partners
