Bookmaker BOYLE Sports has extended its sponsorship agreement with Crusaders FC in the Northern Ireland Football League through to 2028, strengthening a partnership that began in 2023.
The renewed deal continues BOYLE Sports’ growing investment in football across Northern Ireland and follows the company’s multi-year agreement signed last year to become the Official Betting Partner of the Northern Ireland Football League, including title sponsorship of the NIFL Women’s League Cup.
Founded in 1982, BOYLE Sports has developed into Ireland’s largest independent bookmaker, operating across retail and online markets in Ireland and the UK.
“We’re delighted to extend our partnership with Crusaders through to 2028 at least,” said Liam McKee, Head of Sponsorship for BOYLE Sports.
“The club continues to represent everything that’s great about football in Northern Ireland, with strong community roots and real ambition on and off the pitch. We’re proud to support that journey and look forward to what the coming years will bring.”
The agreement comes during a significant period for Crusaders, following their victory over Annagh United, which secured their Premiership status for next season.
The club is also progressing with the redevelopment of Seaview Stadium, including ongoing work on the South Stand that is expected to enhance facilities and the overall matchday experience for supporters.
One of Northern Ireland’s oldest and most successful football clubs, Crusaders has won 30 senior trophies, including seven league titles.
“This extension is fantastic news for the club and underlines the strength of our ongoing relationship with BOYLE Sports,” said Ronnie Millar, Chairman of Crusaders FC. “Their continued backing is hugely valuable as we continue to compete at the highest level, and this support gives everyone at the club another enormous lift.””
BOYLE Sports and the Northern Ireland Football League are full members of Sport for Business.
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Image Credit: BOYLE Sports
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