In order to know how to get somewhere, you first have to know where you are. It’s a truism in finding directions and equally so in determining our national engagement with and feelings toward sport…
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There is no backing from An Post this year but the Cycle Series will continue in 2017, managed by the Local Sports Partnerships in each of five locations…
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Reports are growing at pace that Real Madrid and Under Armour are about to sign the world’s largest kit deal for a sum that could be as high as $160 million a year…
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The 6 Nations is a crowded space for brands to get a message across but one of the big advantages of sponsorship as a marketing channel is the access to assets and how they can be leveraged…
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The 2017 An Post Rás route was announced yesterday at the GPO. The race, will be returning to Donegal for the first time in five years…
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Sport for Business will be live at Dublin City University this afternoon for the second day of a major international conference looking at the present and future of sports facilities.
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There are those who question the value of sports rights in an era where media fragmentation is a seemingly inevitable and accelerating trend.
You won’t find many of them in and around Fox Sports or Facebook this week though.
The 2017 European Sponsorship Association Diploma Course kicked off in Dublin last night with a...
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Discover which of the sports beyond the big three made the biggest social impression in February and how a star of one sport reached out to another…
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We take a look at four areas of the GAA accounts in a little more detail including at how the corporate rental of Croke Park compares to the money it generates hosting games…
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