Ulster Bank Activates Rugby Deal
Ulster Bank is out making the most of its support for Irish Rugby in between the two back to back match weekends for Ireland at the Aviva Stadium.
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Category: News Members
Umbro Deal Revives Iconic Brand
An Umbro deal with Everton paints to a brighter future for the FAI as well as inflation in soccer kit contracts continues to rise.
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Ireland Prepares for Indoor Velodrome
Could Ireland have an indoor Velodrome as early as September 2014. Ambitious plans by a local cycling club and the Dundalk Institute of Technology has brought about the possibility.
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GAA Revenues Top €55 Million
The GAA increased revenues by €2 million in 2013 to a figure of just over €55 million, a feat achieved mainly through an increase in gate receipts which hit a record high of €29 million.
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Sports Broadcasting on You Tube
The world of sports broadcasting continues to change at breakneck speed. On the day after a one...
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Business Across Borders
The Second Annual Conference of the British Irish Chamber of Commerce takes place in Belfast next week. There will be a sporting influence, coming as it does amid the RBS 6 Nations.
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Brand Ambassadors: Do They Work?
On February 19th we will join forces with leading industry figures to look at the value of player endorsement by brand ambassadors at a special event being organised by the Public Relations Institute of Ireland.
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Seattle Win, Marketeers Count Cost
The Seattle Seahawks repaid the devotion of fans in the early hours of this morning but advertisers are licking their wounds after the most one sided Superbowl in history.
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Dublin GAA Steps up Commercial Activity
Dublin GAA has stepped up it’s commercial presence with two high profile appointments with experience across international sports marketing.
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The Power of Sport in Sponsorship
See how sports sponsorship in North America is at least seven times bigger than any other category and how much faster it is growing in 2014.
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