Rugby Players Ireland, Zurich and the Z Zurich Foundation have released a new Tackle Your Feelings animation on International Women’s Day, to support this years’ theme of #ChooseToChallenge.
Following on from last week’s child voiced animation about toxic social media, this adopts the same approach and is equally powerful.
It calls out the negative attitude displayed towards women in the sport of rugby and encourage online users to #bekind.
Based on real tweets, really. Hard to believe in this day and age but it’s out there.
Sport for Business Partners
