Leinster Rugby has announced that Cardiac Risk in the Young Ireland (CRY) is to become its latest charity affiliate. CRY was nominated by BearingPoint, a premium partner of Leinster Rugby.

With as many as 80 young people in Ireland estimated to lose their lives each year due to a heart condition they may never know they had, CRY works hard to raise awareness of these devastating conditions.

Established in 2002, CRY facilitates free clinical assessment and management to all families across Ireland, north and south, who have suffered or are at risk of, a Sudden Cardiac Death (SCD).

The charity’s Family Support Programme offers free access to listening volunteers, mentors and bereavement specialists, with its newly launched helpline also offering a listening ear to those impacted by SCD.

The charity fundraises to support its specialist Centre for Cardiovascular Risk in Younger Persons, Tallaght, Dublin 24, where, since 2007, over 7,000 individuals have been seen. Over 100 individuals have had pacemaker or defibrillator devices fitted to protect them against sudden cardiac death. Hundreds more have been treated with medications and surgical procedures.

Thousands have been found to be unaffected and reassured. Cardiac tests are performed in a single day, with detailed consultations with specialists to explain outcomes and implications. CRY also raises funds to support research into the causes and prevention of Sudden Cardiac Death, in collaboration with other like-minded bodies.

Leinster Rugby has previously worked with CRY and the charity was an official partner of the club in 2015. For the month of September, Leinster Rugby will lend its digital support to CRY and its considerable efforts to raise awareness of these diseases and ultimately, to help save lives.

Long Time Supporter

“BearingPoint has been a long-time supporter of CRY and we are proud to continue this support to uphold the great work the charity does particularly in raising awareness of Sudden Cardiac Death Syndrome (SADS) and providing vital services to the families of those impacted by SADS,” said Deirdre Hanley, HR Director for Bearing Point in the UK and Ireland.”

Leinster Rugby Head of Commercial and Marketing, Kevin Quinn commented:

“We saw a few seasons ago through our work with CRY what a brilliant charity they are and what a brilliant service they are offering to young people and their families,” added Kevin Quinn, Commercial Director of Leinster Rugby.

“The charity strikes a chord with us here in Leinster Rugby because unfortunately these heart conditions often strike fit, young, healthy people – people like we have running out every weekend in rugby clubs around the province.”

“We are grateful to BearingPoint for bringing this opportunity to the table and look forward to raising further awareness of CRY in the weeks ahead.”

Like all of the charities selected, CRY was selected by Leinster Rugby after a consultation process involving the leadership group of the men, women’s and Academy teams and consultation with the premium sponsors and partners and the Official Leinster Supporters Club.

Two of those premium partners, Bank of Ireland and BearingPoint, have pledged their support to the charities chosen.

Bank of Ireland has confirmed that its Player of the Month Award donation will now be made to the monthly charity affiliate, rather than the player in question, a move that is also supported by the Leinster Rugby players.

BearingPoint has also agreed to make a donation to each charity partner chosen by Leinster Rugby in lieu of support normally provided to the club pre-Covid.


To access CRY’s free telephone helpline, call 1800 714 080 or, from the UK/NI 0044 8006 40 62 80. For more information about CRY, visit www.cry.ie.


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