There was more good news for Women’s sport at club level this morning with the announcement of international law firm Simmons & Simmons as the new lead sponsor of women’s rugby at Railway Union for an initial period of two years.

The company established a Dublin office in 2018 and have expanded significantly in the intervening three years. The sponsorship is seen as a statement of commitment to Dublin and carries benefits in terms of recruitment, talent development and visibility.

Railway Union are the reigning champions of the Energia All Ireland League, having won the trophy the last time the tournament was completed in 2019. They also won the All Ireland 7’s series the same year.

Founded in 1905. The club’s vision is stated as being “to help the strategic growth of women’s rugby in Ireland and to help forge a gender-equal rugby world.”

The club of Irish international players Lindsey Peat and Aoife McDermott has long been to the fore in pushing for equality of opportunity within the sport at provincial and national level.

Under the new sponsorship agreement, the Simmons logo will feature on the jerseys of Railway Union’s two senior women’s teams, in 15’s and 7’s. The Simmons logo will also feature on the pitch perimeter at the club’s grounds and on the club website.

“Simmons is delighted to become the new sponsor of women’s rugby at Railway Union,” said Partner and Country Head Fionán Breathnach.

“It is a point of pride for the firm to support a community-based club which promotes inclusion in sport regardless of background, belief, sexual orientation, race or gender.”

“We look forward to standing by Railway Union as it continues to build upon its legacy of excellence in rugby.”

“We are very proud and grateful to have Simmons & Simmons on board,” added Melissa Slevin, President of Railway Union RFC.

“It is only with the support of like-minded partner organisations such as Simmons that we can continue to provide best in class coaching, facilities and training to our excellent teams, which have consistently achieved success at the highest level of the sport.”

 

The Sport for Business Perspective:

The appeal of getting on board as a sponsor of Women’s sport has never been greater. In a Business to Business environment, Rugby retains a strong position and with the grounds in the same area as the Aviva Stadium, and with match tickets for international matches likely to be part of the benefit which the firm can call upon for staff and clients, it is easy to see the attractiveness of the deal for both sides.

 

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