On this morning’s Sport for Business Daily, we chat to Brian Mahony, Commercial and Marketing Director of Connacht Rugby.
We talk about the new three year deal with Genesys, a multinational cloud services company that is on board as the principal partner of the club for the next three years.
It’s a good insight into how the deal came about and what it means for the future.
We also touch on the excitement of the return to Rugby at the Aviva Stadium this weekend.
