The world of Pay TV in Irish sport came under the microscope again this morning with Rob Hartnett from Sport for Business joining Kieran Cuddihy on Newstalk Breakfast to discuss the costs and trends in this area.
Virgin Sport’s announcement that it would be placing Champions’ League coverage on its new Virgin Sport Channel means that signing up to all the potential channels on which live sport will be shown in Ireland this year could come to €2,000.
eir Sport will show all the Champions’ League matches through their carrying of BT Sport and yesterday Virgin Media’s language had switched from the use of the word exclusive to focusing on the Irish based production and emphasis, albeit with Scottish legend Graeme Souness as the main analyst.
RTÉ will retain non-exclusive rights to Tuesday games which will be boosted by the warmth of the World cup and seeing so many of the stars back in action.
One additional area of expense though for the obsessed soccer fan will be the emergence of another separate OTT Channel, Eleven Sports, which has bought the rights to Spanish and Italian League Football in the UK and Ireland and will be launching its new channel next month.
We touched on the importance of the Live imperative for broadcasters keen to draw viewers into programming that will be watched as it happens, benefitting sponsors and advertisers as well as forming a national conversation.
We also touched on the threat of pirate broadcasts and illegal streams.
You can listen back to the interview here at 07:45

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The world of Pay TV in Irish sport came under the microscope last night as Rob Hartnett from Sport for Business and Matt Cooper of Today FM discussed the latest moves and changes on The Last Word.

Virgin Sport’s announcement that it would be placing Champions’ League coverage on its new Virgin Sport Channel was what prompted the discussion and Eoin Clarke from Switcher.ie was also in studio to make the painful point that signing up to all the potential channels on which live sport will be shown in Ireland this year could come to €2,000.
eir Sport will show all the Champions’ League matches through their carrying of BT Sport and yesterday Virgin Media’s language had switched from the use of the word exclusive to focusing on the Irish based production and emphasis, albeit with Scottish legend Graeme Souness as the main analyst.
RTÉ will retain non-exclusive rights to Tuesday games which will be boosted by the warmth of the World cup and seeing so many of the stars back in action.
One additional area of expense though for the obsessed soccer fan will be the emergence of another separate OTT Channel, Eleven Sports, which has bought the rights to Spanish and Italian League Football in the UK and Ireland and will be launching its new channel next month.
As we said last night you would need a degree in Astrophysics just to work out a timetable for watching never mind how to pay for it.
We also touched on the new contracts coming into place with Rugby and the changes that are coming there.
 
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Image Credit: Gymnastics Ireland