AIB on top at IEG
IEG is the world’s largest gathering of sponsorship professionals and is currently taking place in the City of Chicago. Sarah O’Connor, Head of Sport at Wilson Hartnell has travelled west to attend and is sending...
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Electric Ireland’s New 5 Year GAA Deal
Electric Ireland and the GAA have reached agreement on a five year extension to their involvement as main partner of the All Ireland Minor Hurling and Football Championships…
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Sponsorship Nuggets from Chicago
Sarah O’Connor, Head of Sport at Wilson Hartnell is sending back a daily report from IEG2017 looking at the key themes to emerge from the world’s biggest sponsorship gathering.
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From the City of Chicago
Sport for Business will have a special report for each of the next three days from Sarah O’Connor, Head of Sport at WHPR who has travelled west to IEG 2017, the world’s largest gathering of Sponsorship professionals.
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Burning Images Create Lifestyle Winner
Getting the right star at the right time and backing it up with the right image is always a winner and so it proved with some red hot shots from Inpho’s Dan Sheridan…
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