In a new weekly feature for members of the Sport for Business Community we will look at deals from around the world that are relevant to Irish sporting bodies or from companies that have a presence here in Ireland…
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AIB have struck lucky with media coverage of this year’s GAA Club Championships…
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Sponsorship and research agency Livewire has produced a final report on sponsorship and advertising effectiveness through the Rugby World Cup.
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Our panel of experts cast their eyes over the treasure trove of sporting events lined up for Summer 2016 and suggest where the interest might be greatest for fans and sponsors…
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Jennifer Gleeson is leaving the GAA Sponsorship Department after three and a half years. We reveal where she is heading…
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