‘Thanks, Mum’ medal surprise
Amid all the millions spent, it is often the small details that make all the difference to a sponsorship activation. When Michael McKillop won Paralympic Gold for Ireland, he had a surprise in store.
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Tag: Sponsorship
Topaz and Paralympics Ireland
The support of 1,500 staff and dealers was crucial to the signing and the activation of Topaz Energy’s succesful partnership with Paralympics Ireland. We find out how on the day the Games get under way in London.
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New Sponsor for Hurling Sevens
Kilmacud Crokes have unveiled a new sponsor for the 40th running of the clubs All Ireland Hurling Sevens tournament on the eve of the All Ireland Hurling Final.
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Vodafone and Paralympics Ireland
It started out as support for one man’s ambition through the Vodafone World of Difference initiative. We talk to Robert Hyland about how Vodafone’s support grew into a tier one sponsorship of Team Ireland.
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Building partnership in Paralympics
Continuing our series on the sponsorship of Team ireland at the Paralympic Games, we caught up with Partnership Manager Patrick Haslett to discover the ways in which the relationships were developed.
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