Hello and welcome to Sport for Business.  Thank you for taking the time to learn a little more about us.

Our ambition in the coming months and years is to create an environment where the passion of sport and the power of business can be brought
closer together, for the real benefit of both.

Sport sprinkles magic across our daily lives.  Whether it is the spirit of our local club or the heroics of local stars on a global stage, sport makes us come alive.

In workplaces, the contacts made through sport are often the most valuable, both at a personal and professional level.

What we will do is make those contacts easier to build.  We want to strengthen existing links and identify new ways for sports organisations and clubs to reach out effectively to business and develop new streams of income and support.

We will identify ways in which sport and business are working effectively around the world and make them relevant to Ireland.

We will raise questions and try to provide answers on how sport can develop approaches to sponsorship and fundraising that give business the confidence to invest and, subsequently, generate a strong return on that investment.

Through our daily published coverage, seminars and networking events, we will build a community of leaders, just like you, who want to foster better sport and build better business in Ireland.

I hope you will join us and be a part of the Sport for Business community as we embark on what will be a great year for Irish Sport.

Rob Hartnett
CEO, Sport for Business