The Book of Support idea highlighting the fact that the quiet majority are fully behind Irish sporting stars regardless of their colour cree or how they live their lives continues to draw support from across the sporting and now the political spectrum.

TD Peter Fitzpatrick was at FAI HQ yesterday when it’s Book of Support was opened up in the main Reception, and became the first to sign it.

Yesterday we carried a photograph of GAA President Jarlath Burns adding his name to the Book at Croke Park.

Similar Books are open at numerous sporting venues with more coming on each day.

There was a Book for Horse Racing fans at Leopardstown last night.

The simple idea is to provide a way for ordinary people to let every athlete who represents us know that we support them for who they are and what they do, regardless of whether they fit into the narrow stereotype some have of what it is to be Irish.

There is no central campaign; it is just a way that sporting bodies and perhaps businesses involved in sports can do something to let our athletes know that the voice of Irish sport is welcoming and will not be drowned out by those who can only see the difference as negative.

Books might stay open for a week or a month. They might be signed by thousands or by only one or two.

By way of a message to sit beside them, it could be something like:

 

“This book expresses your support for all athletes who represent Ireland across the sporting spectrum, regardless of their colour or creed, how they choose to live their lives or represent the many different ways that make up our diverse and inclusive modern Ireland.

Your name and message will not be used for any purpose other than to express your support. Thank you for your support”.

 

If you want to do something within your sport or your club, you don’t need to ask permission from some higher authority; just do what you feel is appropriate.

There is no ambition for this other than to do something that lets our athletes know that they are appreciated and supported in what they do, bringing positivity to our lives and our society.

Sometimes the whisper of the majority needs to be heard to drown out the errant shouts of those who would otherwise claim to speak in our name.

If you want to lend your support in any way let us know about what you are doing to rob@sportforbusiness.com.

 

 

 

Sport for Business will host its Annual Sport for Social Good Conference on Thursday, October 24th. This is one of many events planned for the remainder of 2024.

Register your interest to attend a Sport for Business event here.

 

The GAA, IRFU, FAI, SARI and Leopardstown Racecourse are among the 300 organisations, which include all the leading sports and sponsors, as well as commercial and state agencies, that are members of the Sport for Business community.

Find out more about joining us today.

Check out our upcoming events to discover ways of connecting in person with our membership.