KPMG has teamed up with Leona Maguire to launch a new ‘Books for Birdies’ initiative. The initiative will see one children’s book donated by KPMG to local communities near the Dromoland area for every birdie recorded by Leona Maguire on Tour this season, and subsequently by every player at this year’s KPMG Women’s Irish Open.
The KPMG Books for Birdies campaign, in partnership with Children’s Books Ireland, kicks off today as Leona Maguire tees off at the Mizuho Americas Open in New Jersey, USA and will conclude on the final day of the 2023 KPMG Women’s Irish Open.
Through this initiative, KPMG expects to donate over €20,000 worth of children’s books to local schools in nearby Newmarket-on-Fergus and a number of DEIS schools in and around Dromoland Castle, Co Clare.
“Both of my parents are teachers and education has always been close to my heart,” said Maguire on a call from New York this week. “Being able to play for books to go to schools is a great extra boost.”
“All of the children who came along to support me at dromoland Castle last year really added to the occasion and it is special to be able to do something for them.”
KPMG has been a proud partner of Children’s Books Ireland since 2017, running a number of initiatives such as Bold Girls and Free To Be Me workshops as well as sponsoring the KPMG Children’s Books Ireland Awards.
The Awards have been running for over thirty years and offer a total prize fund of €16,000 across six categories. This year’s KPMG Children’s Books Ireland Awards took place last month in Merrion Square.
“We are delighted to be launching KPMG’s Books for Birdies campaign today, alongside our KPMG ambassador Leona Maguire,” said Managing Partner Seamus Hand.
“We are very proud of the support we provide to women’s golf and to Children’s Books Ireland, so it is great to be able to combine these two passions into what we are sure will be a hugely positive initiative for Dromoland’s local communities.”
“It has been a pleasure to work with Leona since the beginning of her professional career and we look forward to watching her and to cheering her on to further success throughout the season.”
“It is our hope that these books, chosen for their inclusion, diverse and empowering stories, will inspire the next generation to forge their own path through the world, as Leona continues to do with each step of her career,” added Elaina Ryan, CEO of Children’s Books Ireland.
“We wish her every success in this year’s KPMG Women’s Irish Open and look forward to seeing the excitement of these books’ arrival as “Books for Birdies” gets underway.”
Following its successful return last year after a ten-year hiatus, the 2023 KPMG Women’s Irish Open will be staged for the second time at Dromoland Castle, Co. Clare from 31st August to 3rd September.
Sport for Business is a media partner of the event and we look forward to seeing you there.
Tickets are now on sale at https://kpmgwomensirishopen.ie/.














