The Business of Cheltenham
It’s Gold Cup Day at Cheltenham. It’s also Tony McCoy’s farewell to the biggest stage in the sport. We navigate to find winners among today’s 153 runners…
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Category: News Members
AIB Goes Long on TV3 with #TheToughest
AIB is breaking new ground with a commissioned long form documentary about the place of the GAA athlete in world sport that airs tonight on TV3…
Read MoreTelling Tales with Three
“Team first, Paul second” Heartfelt words of Ronan O’Gara on Paul O’Connell in Three’s latest mini documentary long form ad around the Irish Rugby team…
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Taking the Simple Business Approach to Golf
Find out why Shane Lowry is “Really excited to be involved with an Irish company whose sole aim is to grow the game of golf across the world.”
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€40M Boost for Sports Clubs in 2015
Irish sport is to receive an additional €40M under a third round of capital sports project funding. Winner all right.
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Irish Open Gains New Headline Sponsor
The Irish Open is to have a new headline commercial sponsor when it arrives in Royal County Down in May…
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Dubs go to Bavaria for Latest Deal
Another new deal for Dublin GAA, but one that needs to be promoted carefully…
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US Eye – MLS Kick Off
Our Weekly look at US Sports Marketing focuses on the season opener across the MLS, a new Auto sponsor and a cracker of a goal for Robbie Keane…
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Cheltenham Calling
€125 million in bets and that’s only the start for one of the biggest weeks of Irish spending on sport…
Read MoreThe Sport for Business Weekend March 6/8
We take a look back on sporting moments from the weekend that will have brought a big smile to those working in the sports marketing and sponsorship arena…
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Irish Sport and Creativity 2026
Business of Golf 2026
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