Bringing it together on Campus
The National Sports Campus is living up to its name in more ways than one as development continues around key elements of what was always promised.
Read MoreFeb 19, 2014 | Government, News Members, Venues
The National Sports Campus is living up to its name in more ways than one as development continues around key elements of what was always promised.
Read MoreFeb 19, 2014 | News Members, Sports marketing
Sponsors of Olympians have to tread with care around the rules designed to protect the major sponsors. Digital and social channels are making that harder then ever before to get right.
Read MoreFeb 19, 2014 | News Members, Rugby
Equality of status and opportunity has to be the end goal for Women’s Rugby. This is how it is being promoted in England ahead of Saturday’s Triple Crown clash at Twickenham.
Read MoreFeb 18, 2014 | News Members, Social media, Sports marketing
Sponsored social posts are more structured than ever. We look at the fine lines to be walked on the endorsement tightrope, all the way from the Winter Olympics to Irish rugby fields.
Read MoreFeb 18, 2014 | News Members, Social media
The story of a Scottish speed skater at the Winter Olympics has lessons for anyone involved in sport on social media.
Read MoreFeb 18, 2014 | Awards, News Members, Sports marketing
Two members of Sport for Business have been shortlisted for one of the British Sports Industry’s most prestigious collection of awards.
Read MoreFeb 17, 2014 | Government, News Members
Transparency is vital when state spending is at stake. The grants given to elite athletes are part of that but there is a broader picture that needs to be looked at which goes beyond the Euros and cents.
Read MoreFeb 17, 2014 | News Members, Rugby
It now looks likely that there will be a European Rugby tournament next season. We look at the likely format and the winners and losers from the ongoing labyrinthine negotiations.
Read MoreFeb 17, 2014 | News Members
Britain’s only 5th ever individual Winter Olympics Gold medallist has dedicated herself to inspiring more girls to take part in sport. It’s a noble and essential aim that we share. Join our campaign to see what can be done.
Read MoreFeb 14, 2014 | News Members
English Cricket has announced it is to create a first professional Women’s team. It follows success on the field. Can we imagine the same might happen for Ireland’s Women Rugby stars?
Read More

