The Irish Rugby Jersey for the World Cup goes on sale over the coming days. This morning Sport for Business will be at the launch of a new promotion in Lifestyle Sports Stores but Intersport Elverys have gotten ahead of the game with this brilliant spoof involving Die Hard, Simon Zebo and some script and characters drawn from a place that will make you laugh.
It’s long at over 8 minutes but when you have a chance, kick back and watch and enjoy as they unveil the prize promotion that one buyer of the shirt will win over the coming weeks in a way that we never recall as having been so much fun…
