€1 million is to be invested in two golf clubs on the north side of Dublin in order to ‘dramatically improve’ facilities at both.
Corballis Links Golf Club located in Donabate was recently added to the Irish Gems section of www.top100golfcourses.co.uk. The land on which it is situated was first used to play golf in 1906 and over the years has attracted golfers from all over the world, including Bernhard Langer, who used to play there prior to the Irish Open.
Elmgreen Golf Club is a parkland course designed by renowned golf course architecht Eddie Hackett. Situated just off the M50 and only 20 minutes from the city centre, the course offers spectacular views of the Dublin mountains and is renowned for year round playability.
The management of both has been taken over by Carr Golf, Ireland’s fastest growing golf club management and maintenance specialists.
The initial phase will focus on improving the presentation of both courses and this is already underway with the recent purchase of state-of-the-art machinery worth over €500,000. The new machinery will assist a 25-strong team of expert greenkeepers who will be working over the coming weeks and months to elevate the standards of both courses.
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Plans are also in place to renovate the off course facilities at Corballis and Elmgreen, with a further investment of more than €500,000 being committed to improving the clubhouses, pro shops, locker rooms, driving range and restaurant, with work commencing in early 2017.
Carr Golf will manage all aspects of each Club’s operations and during the tender process they engaged Goodform to carry out extensive research of members and visitors at the clubs. The feedback from this has helped Carr Golf to shape their investment plans and prioritise those areas needing immediate improvement.
“We see this as a really exciting time for Elmgreen and Corballis Golf Clubs and hope that Members and guests enjoy this new journey with us as we strive to dramatically improve their experience and present a far superior golf course, facility and service,” said Marty Carr, CEO of Carr Golf.
“Improved communications and engagement with Members will also ensure they are kept updated of club initiatives at all times.”
Carr Golf is bucking the trend of a decline in golf club investment and now manages half a dozen courses around Ireland including Castleknock and Charlesland. It also has an advisory arm that works with marquee venues including the K Club and Portmarnock and is the official Golf partner of Sport for Business.
Sport for Business’ Coverage of the Business of Golf is in partnership with Carr Golf – Experts in the Business of Golf
