Ireland’s Men’s & Women’s Rugby Sevens teams both get their HSBC Rugby Sevens World Series campaigns underway in Dubai this Friday, November 26th.

Both sides will hope to build on the momentum which the 15’s teams have generated over recent weeks.

The 2022 Series will feature 10 men’s and seven women’s rounds over six months, kicking off with a pair of combined men’s and women’s events in Dubai over the next two weekends.

The Series will then return to Europe as Spain plays host for the first time with combined men’s and women’s events in Malaga and Seville on 21-23 and 28-30 January 2022 respectively.

The new venues in Spain temporarily replace traditional Series hosts Sydney, Australia, and Hamilton, New Zealand, who were unable to host in 2022 due to the logistical challenges associated with the COVID-19 pandemic in their region.

The men’s Series continues with North American rounds in Vancouver on 26-27 February and Los Angeles on 5-6 March before moving to Asia where Hong Kong returns to host a combined men’s and women’s event on 1-3 April, followed by a men’s event in Singapore on 9-10 April.

A women’s standalone event will take place in Langford, Canada, on 30 April-1 May before both men’s and women’s teams travel to a new Series venue in Toulouse, France, on 20-22 May where the women’s Series champions will be crowned.

The men’s Series concludes with the final event in London on 28-29 May.

Opportunity

This is also a first real opportunity for Rugby Sevens Programme partners TritonLake to get their message across.

One of the ways they are doing so is through the launch of a new podcast series, TritonLake Perform.

TritonLake Perform will explore the intersection of sport and business, and in particular, the necessary ingredients when it comes to creating and maintaining a dynamic high-performance culture.

Hosted by TritonLake founder and CEO, Conor Smyth, guests on TritonLake Perform will come from the world of sport and business, with a particular focus on businesses operating in the countries where HSBC Sevens World Series Events take place – many of which are key markets for TritonLake.

The first episode of TritonLake Perform features Ireland Men’s Sevens Captain and Olympian, Billy Dardis who outlines his Sevens journey, his path to captaincy and the leadership challenges the role presents, his Olympic experience as well as managing his career as a Management Consultant alongside his sporting commitments.

We like the line about the stag party visitor at one tournament who came onto the pitch to tackle a player. From there to the Olympics is a journey worth listening to.

“TritonLake coming on board as the primary sponsor of the Ireland Sevens programme has provided a real boost to all of us as players as it is a vote of confidence in what we are setting out to achieve,” said Dardis ahead of the launch.

“As players, we are all looking forward to getting back out on the pitch and representing Ireland on the world stage. I really enjoyed speaking with Conor, sharing some of the learnings from my personal, sporting and professional journey to date and some of the lessons I know help me to perform at my best on and off the field of play.”

“At TritonLake we know that there are significant parallels between the world of sport and business when it comes to ingredients for success,” added Smyth.

“We are delighted to partner with the Ireland Rugby Sevens Programme, to learn with and from them as they represent Ireland and to be able to share those learnings with existing and potential partners through TritonLake Perform. We are delighted to be with them in Dubai, a key market for TritonLake, and wish them all the very best of luck as the action gets underway this weekend in Dubai.”

“TritonLake is a fantastic addition to our family of Irish Rugby partners,” said Chairperson of the IRFU Commercial and Marketing Committee, Michael Collopy.

“There are notable parallels between performance across sport and business, thus we are confident that TritonLake Perform will provide plenty of valuable insights for listeners.”

Sport for Business Perspective

The intersection between sport and business is one we are very familiar with and this is an interesting and knowledgable way for a niche business to attach the values of sport to its own offering, in a world where persuading a small number of investors is the order of the day.

Join us tomorrow when we will have a more in-depth interview with Triton Lake CEO Conor Smyth.

 

 

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