The final Ulster Rugby Business Club event of the 2024/25 season takes place tomorrow, Friday 13 June, at Kingspan Stadium, with a focus on the theme: “The Power of Communication.”

Bringing together over 130 members and guests, the event, supported by A&L Goodbody, will close out the season in style with networking opportunities, expert insights, and what promises to be an enjoyable panel discussion hosted by Nicola McCarthy of the BBC.

The panel will include:

Aoife Clarke, Director of Communications at the IRFU having been a key player in Lidl’s sponsorship of the Ladies Gaelic Football Association.

Rob Hartnett, Founder of Sport for Business and prominent voice in sport-business relations and policy.

Bryn Cunningham, General Manager at Ulster Rugby and former Ulster player, offering insights from both pitch and boardroom perspectives.

Topics will include:

Emerging trends in strategic communication, including the rise of AI

The evolution of women’s sport and the role of communication in inclusivity

Navigating high-stakes environments in sport and business

Personal stories of communication shaping leadership and performance

A Q&A session will follow at 2:15 pm, with audience interaction encouraged.

 

This week’s Sport for Business Podcast

 

Further Reading for Sport for Business members:

Check out Sport for Business coverage of Rugby

 

SPORT FOR BUSINESS PERSPECTIVE

Really looking forward to heading for Belfast and engaging with what is always a very informed and curious audience at the Ulster Rugby Business Club.

WHAT’S UP NEXT?

A Sport for Business event looking at the League of Ireland in 2035 will take place at the offices of Grant Thornton on June 26th

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