AIB has released the second episode of their new content series ‘Meet #TheToughest’, which gives fans a never-before-seen perspective into the AIB Camogie All-Ireland Club Championships.
The second instalment features all of the action from the perspective of Siobhan McGrath (Sarsfields, Galway) as she, alongside her teammates, contested the AIB All-Ireland Camogie Club Championship semi-final showdown with Sarsfields of Cork at Mallow GAA on December 2nd.
The full new episode can be viewed below.
Sarsfields (Galway) were pushed all the way by their Cork namesakes. The Galway side had to dig deep in the closing stages to win out 2-10 to 1-6 in the end, and progress to a third straight final.
McGrath led the charge for the Galway outfit, finishing with a tally of 1-2 and the Player of the Match accolade, with every second captured by the camera worn on-field, allowing viewers that unique new insight into life as one of #TheToughest players in Gaelic Games.
The team can now look ahead to the challenge of Dicksboro of Kilkenny in the AIB Camogie All-Ireland Senior Club Championship final at Croke Park this Sunday, December 17th. The game will be shown live on RTÉ 2.
Standing in their way though is an on-form Dicksboro side, who overcame last year’s finalists, Loughgiel Shamrocks (Antrim) in their All-Ireland semi-final clash by six points.
Indeed, it’s been a Championship journey to remember for the Kilkenny club to date, with Dicksboro’s Aoife Prendergast also featuring in the first episode of ‘Meet #TheToughest’ as they claimed their first Leinster Senior Club crown over St Vincent’s.
That episode can be viewed here.
“Last weekend saw another fantastic contest between two extremely talented teams in the AIB Camogie All-Ireland Club Championship semi-final in Mallow, which once again delivered an incredible blend of skill and passion from both clubs, showing what it really means to represent your club on the big days,” said AIB Chief Marketing Officer Mark Doyle.
“Following the excitement of Episode 1, we were delighted to work with Siobhan McGrath and all of the team at Sarsfields in Galway for the new episode which, as fans will see today, was a game full of thrills and showcased the intensity of camogie games at the top level. At AIB, we take great pride in our ability to tell the fantastic and truly unique stories of our Gaelic Games.”
“As we prepare to enter the final stage of the Club Championships, ‘Meet #TheToughest’ has allowed fans to enjoy and experience the game in a heightened way through the on-field cameras and microphones,” added Camogie Association President Hilds Breslin.
“It has been fantastic to see the sport of camogie highlighted and be so positively received nationwide, giving the teams a chance to showcase once again what makes them #TheToughest each season.”
The new ‘Meet #TheToughest’ series is the latest content from AIB as it continues to tell the stories of #TheToughest players of the AIB Club Championships in unique and compelling ways. It follows on from AIB’s innovative 2022 series, ‘Tailteann Cup: Mic’d Up!’, which saw AIB bringing fans across the white line with mic’d up inter-county footballers, allowing them to hear all of the action on the pitch for the first time in Gaelic Games.
Full credit to AIB for the imagination, alongside fellow Sport for Business members Fifty-Three Six and Wilson hartnell for bringing it to life.
