Playbook Sponsorship, the agency established by James Wynne in Ireland earlier this year, has been appointed as the official representative of Swiss-based Blocksport in Ireland.

Blocksport is a digital platform that empowers sports organisations with innovative fan experience tools, including mobile super apps, Web3 solutions, and data-driven monetisation strategies.

It works with football, rugby, basketball, cycling, and other sporting clubs across Europe, Africa, and Asia. The best-known clubs are Dinamo Kyiv in Ukraine, Boavista in Portugal, Empoli in Serie A, and the Kenyan Rugby Union.

“We are excited to welcome James Wynne to the Blocksport team,” said Vladimir Liulka, CEO of Blocksport.

“James has a deep expertise in sponsorship, data-driven decision-making, and audience experience that aligns perfectly with our mission to revolutionise the fan experience. ”

“We are confident that Playbook will play a key role in expanding our reach and partnerships in Ireland.”

“Playbook will focus on fostering relationships with Irish sports organisations, clubs, and brands, providing them with Blocksport’s digital solutions to enhance fan interaction and monetisation opportunities.”

“With the growing demand for fan-centric experiences, we look forward to bringing Blocksport’s advanced technology to the Irish market and helping clubs and sponsors unlock new revenue streams.”

 

Further Reading for Sport for Business members:

Playbook Enters Irish Sponsorship Advisory Market

 

SPORT FOR BUSINESS PERSPECTIVE

Bringing international experience together with a strong local voice can provide a point of difference that clubs or NGB’s can use to good effect.  Fan Tokens have yet to fully make a splash here but have potential.

WHAT’S UP NEXT?

We will be ready to announce the first Irish deal that the new partnership delivers.

MEMBERSHIP AND EVENTS

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