Man United’s Commercial Tactics
Man United’s commercial tactics of dividing rights by geography could give valuable pointers on new sponsorship opportunities for the GAA and other elements of ‘Brand Ireland’ in sport.
Read MoreApr 9, 2013 | International, News Members, Premium, Soccer, Venues
Man United’s commercial tactics of dividing rights by geography could give valuable pointers on new sponsorship opportunities for the GAA and other elements of ‘Brand Ireland’ in sport.
Read MoreNov 29, 2012 | Innovation, News Members, Social media, Sports marketing
Sport is central to digital content. Digital innovation is moving faster than many can keep up with. The introduction of gaming to Gillette’s online soccer offering is something you need to understand.
Read More