Athletics looking for splash of colour
Athletics Ireland and Woodies are encouraging a splash of colour at next weekend’s National Club Championships but the sponsor and the sport are missing a trick to spread the word.
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Category: News Members
Irish Derby hailed a Saturday success
The switch of the Dubai Duty Free Irish Derby to Saturday evening was a gamble that looks like paying off. The star attraction turned up and made history, and the crowd was up depite the weather.
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Ten takeaways on Children and Sport
The stakes are high for getting the right balance to children’s participation in sport. The latest Sport for Business Round Table event looked at how that can be achieved.
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Irish Women secure World Cup Place
The Irish Women’s Rugby Sevens team only formed eleven weeks ago. On Sunday they qualified to participate in the 2013 World Cup Finals.
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Portrush a winner for Irish Golf
Jamie Donaldson won the Irish Open but there was success for Ireland in a record crowd set to promote golf tourism and a winner for the course in the British Women’s Amateur Open to celebrate as well.
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Irish Derby takes a worthwhile chance
Horseracing Ireland, the Curragh and Dubai Duty Free have taken a gamble on shifting the time of the Irish Derby. It is a well calulated gamble though and it deserves to pay off.
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Paralympics team named for London
Paralympic sport has become a model blend of the passion needed to achieve in sport as well as a focus on numbers that appeals to business. The London 2012 team is a measure of its success.
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Camogie to fore in ‘Move Smart’ initiative
The Camogie Association has teamed up with the Nutrition & Health Foundation to launch the first annual ‘Move Smart Week’, encouraging people to ‘Move Smart’, get more active and be healthier.
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Irish Open hangs up ‘Sold Out’ signs
The Irish Open at Royal Portrush has completely sold out, the first time this has been achieved at a regular event on the European Tour
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Chevrolet looks to win over Man United
Chevrolet are the latest in a long line of car manufacturers to start spending on sports marketing. We take a look at a number of tricks they are using under the bonnet of their deal with Man United
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