Filling a Big Pair of Boots
The race to replace Dessie Farrell as CEO of the Gaelic Players Association is underway. We take a look at the skills talents needed and how you might be just the person…
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Category: Premium
Elegant, Effective Activation from Vodafone
Every now and again there is an element of sponsorship activation comes along that is so elegant in its construction and effective in its result that you have to stand back and applaud…
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Racing in the Dock
It is an increasingly uncomfortable reality but the idea of corporate governance does not sit at ease with the traditional Irish way of getting things done. We look behind the scenes at discomfort in politics at governance in sport…
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Red Bull Re-imagine Fox Hunting
Red Bull makes energy drinks and ‘kick-ass’ content to promote the brand. Ireland has a stunning natural environment perfectly suited to the rapidly growing world of adventure sport. Marry the two together and …
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New Look for Sport Ireland
“Considering the importance of sport across the country and the positive impact of sport on people and community, it was decided to develop a visual identity which suggested energy and vibrancy.”…
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National Sports Campus Adds Cross Country
The National Sports Campus has a new extended name and one more new element to add to those already in place and soon to be completed. It is some facility…
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Local Sport. Delivered…
Local Sports Partnerships have long been a key element of Sport Ireland’s enabling of participation at very local level. A new report highlights their importance…
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Getting Ireland Active Through White Flags
With Fitness and the National Physical Activity Plan high on the agenda of politicians and the public it was an opportune day to unveil the agenda yesterday for the Ireland Active Conference and White Flag Awards…
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AIB Back for 25th Year with GAA Clubs
AIB’s second year as sponsor of the All Ireland Football Championship has been hailed as the ‘best of the summer’ but that was last week and the brand has already switched into its club gear to mark the 25th anniversary of …
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Soft Drink Tax on the Horizon
Budget 2017 produced a mix of results for sport but one additional element which may have an impact was deferred to 2018 at the earliest. We look at the potential impact this might have on sport…
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