AIB Switching Channels
AIB’s The Toughest is switching channels in 2016 as it pitches Aidan O’Shea into American Football and an ex Dolphin into the world of Mayo club football…
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Irish Rugby Standing Tall
Irish Rugby is dominating sport at present and working well with brand partners to produce memorable content…
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Dunne Deal for KPMG
KPMG International have signed a two year deal with golfer Paul Dunne. We look at his meteoric rise off the course and wonder whether Davy were involved in advising on this deal…
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Glanbia Extends in Hurling
Glanbia’s sponsorship in the GAA is being extended to 25 years with a new deal announced last week. It’s not their only involvement with sport…
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AIB Reveal €2M Man Replacing Aidan O’Shea
AIB’s Toughest Trade international stars trying their hand at the GAA have been revealed but the bank is not getting things all its own way in the club space…
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