Sinéad Cassidy is Director of Marketing and Communications at The Galway Races.

Having secured a Degree in Marketing from Atlantic Technological University in 2000 she found a niche within horse racing first with Naas and Punchestown Racecourses.

A seven year spell in marketing with Supermacs and others in the hospitality space followed, but she returned to racing at her native Galway in 2016 and has been a significant force for the sport since then.

Always looking to improve, she undertook a course in Entertainment, Business and Sport at Harvard Business School in the summer of 2022 and last month was rewarded for her enthusiasm and drive with promotion to her current role.

Going the extra mile is clearly in her nature and in 2019 she sat up on a racehorse for the first time going on to be a regular enough work rider to get a better understanding of the people that are so central to her day job.

She is a Board Member at McNulty and a director of the National Breast Cancer Research Institute.

See who else has been named on the list alongside Sinéad Cassidy by clicking on the image below.



See who else has been included so far on the list for 2023

This is the 11th edition of our Sport for Business listing of 50 Women of Influence in Irish Sport.

Read more about the list and nominate who you think should be a part of it in 2023.

We are proud to publish the list in partnership with AIG, an organisation that has pledged its commitment to equality in its partnerships with Gaelic Games, Tennis, Golf, and more, for whom “Effort is Equal” and with whom we have ambitious plans to extend the reach of this annual celebration of the Women who are making a difference.

This year’s list will be drawn as before from the worlds of leadership, partnership, storytelling, and performance.

We began this journey in 2013 when challenged that we would never be able to produce a list of twenty Influential Women in Irish Sport. The 20 stretched to 30, then 40 and 50 and it still does not do justice to the talent that is out there.

This year once more, to keep things fresh we will step up again, raising the number of new entrants to at least 40 percent of fresh names from last year.

It will be the hardest part to have some names replaced but if it was too easy it would be of less value.

The list we will build over the coming weeks is a snapshot of those women who are making a mark on how sport is played, consumed, grown, and delivered.

They are part of making the role of women in sport unexceptional by being exceptional in what they do.