It is always one of the most popular series we run through the year and our listing of 30 Under 30 Young Leaders of Tomorrow for 2021, in association with our friends at PwC, has begun.
Over the coming six weeks we will highlight 30 young leaders that are making a mark within the Business of Sport in Ireland. They will be drawn from sports administration, sports sponsorship, sports media and other areas. Our ambition is the creation of a network of people making a real difference within our industry.
They will join the 100 who have been nominated over the past four years and there is still time to nominate someone you feel might be a good addition.
How to nominate someone you know for our list.
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ELLEN MCCONVILLE
Senior Associate Consultant, Teneo Sport & Sponsorship
Ellen is a Senior Associate Consultant on Teneo’s Sport and Sponsorship team where she works with a diverse range of brands across sponsorship consumer and digital campaigns.
She currently plays a central role in activating and managing sponsorship campaigns such as the Vhi Women’s Mini Marathon and Bord Gáis Energy sponsorship of the All Ireland Senior Hurling Championship. In addition to this, she also provides communications and sponsorship consultancy to the Six Nations, SPAR, Kingspan, Toyota and UPMC.
Prior to joining Teneo, Ellen worked as part of the sponsorship team in Littlewoods Ireland. Her role as a content specialist there saw her develop and execute the content and social strategies for Littlewoods Irelands’ sponsorship properties including the All Ireland Senior Hurling Championship.
These successful campaigns won Best Use of Social Media at the 2020 ESA Awards and Best Digital PR and Content Creation at the 2020 PRCA & PRII Awards.
Ellen has a strong interest in sport, particularly GAA and is a fluent Irish language speaker. It is a skill that has stood to her in her working life, being able to incorporate and advise clients on the use of Gaeilge across various campaigns.
An area she is most passionate about is the development of women’s sport, having worked on campaigns like the National Camogie Leagues and the Vhi Women’s Mini Marathon – the biggest mass female participation event in the world.
She qualified from Dublin City University with a BA (Hons) in Gaeilge agus Iriseoireacht (Irish and Journalism) and has gone on to study the ESA Sponsorship and Sports Marketing Diploma. She is currently studying for a diploma in Digital Marketing from the UCD Professional Academy.
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