Munster Rugby have agreed a three year extension to their partnership which will bring it up to ten seasons since they first came on board, pardon the pun, in 2017.
As part of the agreement, Shannon Airport will be the official airport of Munster Rugby, providing connectivity to away games for both the province and its supporters.
The renewed sponsorship, which comes as the 2023/24 season kicks off for Munster also coincides with commencement of Shannon’s new service to Paris, Charles De Gaulle with Aer Lingus later this week, offering a gateway to the Rugby World Cup for many passionate rugby fans.
“This continued partnership between Munster Rugby and Shannon Airport is truly exciting for everyone across the Group,” said Ray O’Driscoll, Chief Operating Officer at The Shannon Airport Group.
“Our teams have ambitious plans to bring the sponsorship to life over the coming seasons and we look forward to launching engaging initiatives, joint promotions and unique Munster experiences for all Munster fans and our passengers alike.”
“This partnership also provides international coverage for Shannon Airport, as we proudly get to display our brand in one of the homes of Munster Rugby at Thomond Park and on the players’ kits.”
“We are proud to be the official airport partner for this incredible team and we look forward to helping to create many more fantastic Munster memories here at Shannon Airport.”
Shannon Airport has hosted many unforgettable Munster moments and homecomings over the years, with Shannon being the airport of choice for most Munster fans. The airport even boasts an exclusive Munster tunnel, representing the famous tunnel in Munster’s home stadium of Thomond Park, in which passengers pass through on their way to their departure gates.
The iconic partnership commenced at the start of the 2017/18 season and formalised a long-standing relationship between the two strong local brands. Notably with Shannon Airport’s famous logo positioned on the players’ shorts.
“We are delighted to continue our very successful partnership with Shannon Airport for three more years,” said Munster Rugby Head of Commercial and Marketing, Dave Kavanagh.
“Shannon Airport has been the launch pad for our rugby adventures over many years, as well as the entry point for many visiting Clubs and their fans, and we are excited to continue working with them into the future.”
