The battle for children’s summer time is hotting up with the FAI and eFlow combining to cut prices at 290 soccer camp venues by 1/3rd. We look at some of the benefits for sponsors of being involved in summer activity.
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The Lions captured the headlines but a report on club sustainability in Irish Rugby will likely be of longer lasting importance. Player payments are to be banned in a bid to restore the amateur ethos at club level.
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Heineken has tapped into social media to paint a colourful picture of fan sentiment around the 2013 competition semi finals. The comparative value is interesting but the overall numbers surprisingly small.
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St Patrick’s Athletic have landed a major international sponsor as part of Clune Construction’s plans to expand a successful US company into Ireland and Europe.
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How can Irish sport learn lessons from overseas on the collective power of a unified approach to digital marketing? And will that enable a greater share of the digital marketing spend last year of over €150 million?
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